Video Production
How Much Does Video Production Cost?
Producing a video is a lot like building a house. You need 1) a plan, 2) a solid foundation and structure, and 3) beautification. There are three distinct phases to producing a video, each of which have associated costs. Read on to get the down low on facets of pre-production, filming, and post-production, and how…
Read MoreVideo Marketing Trends To Look Out For
As a business owner, you are likely constantly looking for new and innovative ways to promote your business. A lot has changed in recent years, so it’s more important than ever to keep up with marketing trends. One undeniable marketing trend that is here to stay is the growing popularity of video marketing. Just take…
Read MoreAudience Engagement: Better With Video
85% of internet users watch online video content. There’s no better way to increase engagement than with video.
Read More5 Best Video Production Make-Up Artists In Pittsburgh
When producing your video – corporate or personal – it’s in your best interest to hire a professional makeup artist to make sure you look your absolute best on-camera.
Read MoreHow To Look And Sound Great On Your Company Video When You’re Not A Professional Actor
Along with hiring the right video production crew to shoot and produce your company video, casting the right people to star in your video is critical to its success.
When it comes to business marketing videos, the optimal choice is to hire professional actors. However, there are times when the situation calls for you to cast “real” people — not actors.
Read MoreTips On Writing A Script For Your Business Marketing Video
Photo by Eelke (Flickr CC BY 2.0) All great videos start with a great script and that includes business and marketing videos. Some companies don’t take scriptwriting very seriously. Maybe it’s because they think scripts and screenwriting are for Hollywood fiction movies. That thinking is wrong. Blockbuster movies you see in the theater are crafted…
Read MoreWho’s Who On A Corporate Video Shoot
Image Credit: ESO Who’s Who On A Corporate Video Shoot When watching a well-produced video, most people are not generally aware of how much work is involved in the process. They don’t see the lights, camera, and the crew hustling behind-the-scenes. This is good, or otherwise, the story and message of the video would be…
Read More6 Types Of Human Resources Videos Your Corporation Can’t Live Without
Designed by Freepik What is HR? Unless you work in Human Resources, the term might seem a bit ambiguous or vague. The Human Resources division of a company can be responsible for everything from screening, interviewing, and recruiting employees that are the right fit for the company culture, as well as managing payroll, benefits, training,…
Read MoreHow To Measure ROI For Video Marketing
Marketing videos have taken over the Internet. And, demand just keeps growing. According to HubSpot, 53% of people want to see more video content from marketers. Despite requiring more resources and creativity, video has become the go-to medium for companies wishing to promote their products and services online. Why is this? The reason is that…
Read MoreHow To Use Video To Promote Your Product Or Services
“Don’t just TELL them.SHOW them.” We all know that video is a powerful and effective marketing tool. But, did you know how versatile video is? With a little bit of creativity and a willingness to think outside of the box, you can come up with many ways to use video to reach out to a…
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